T-0 · Trigger
You call the crisis number, page the standby editor and confirm the facts you can stand behind.
24/7 standby lane
Service
When the story is already moving, you have one hour.
The first statement sets the frame for everything that follows. Our crisis lane exists so that a considered, verified holding statement is published before the second wave of coverage, not after it.
Quick answer
The PressCosmos crisis lane publishes an approved statement in under 60 minutes, at any hour, through a 24/7 standby editor. It includes holding statement templates, coordinated multi-region rollout, monitoring with negative-sentiment triggers, and verified correction distribution when facts change.
The lane
What happens when you trigger it
T+20 min · Draft
A holding statement is drafted from your pre-approved templates and legal guardrails.
T+45 min · Approval
One named approver signs off. Compressed approval chain, not a committee.
T+60 min · Publish
Statement goes live across your selected regions with monitoring alerts armed.
Preparation
The work that happens before you need it
Holding statement library
Six pre-drafted, pre-approved statement shapes covering the most common crisis categories, ready to adapt in minutes.
Named approvers
A documented approval chain with after-hours contacts, so nobody spends twenty minutes working out who can authorise.
Trigger thresholds
Negative-sentiment and volume thresholds that page you automatically rather than waiting for someone to notice.
Legal guardrails
Pre-agreed language on litigation, disclosure and regulated industries so a statement never creates a second problem.
Corrections handled properly
If facts change after publication, we distribute a labelled correction with the original text retained. Quiet edits are how organisations lose credibility twice for the same incident.
Get started
Set the lane up before you need it.
Crisis lane access is included on Newsmaker and Studio plans, and available as a standalone retainer.
No subscription required · Cancel anytime · Human editorial review on every release